Published : 2018-12-18

Conceptual Model of a Tourism Cluster in Armenia

Maria Sahakyan



Arzik Suvaryan



Abstract

Nowadays, the cluster approach is also applicable in the sphere of services, especially in tourism. Clustering allows the increase of competitiveness of a national or regional tourism product, productivity and profitability of the industry. In addition, clusters stimulate innovativeness and cooperation between the main stakeholders of the industry. The article analyzes the theoretical basis and practical approaches in this area. Additionally, it describes different models of clustering in tourism and tries to propose a conceptual model for clustering in tourism in Armenia taking into account its peculiarities.

Keywords:

clustering models, tourism cluster, competitiveness and development



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Sahakyan, M., & Suvaryan, A. (2018). Conceptual Model of a Tourism Cluster in Armenia. Regional Barometer. Analyses & Prognoses, 16(3), 27–34. https://doi.org/10.56583/br.347

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University
Akademia Zamojska
ul. Pereca 2, 22-400 Zamość
tel. 84 638 34 44
fax 84 638 35 00
e-mail: rektorat@akademiazamojska.edu.pl
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