The subject matter of this article are the decisions of listed residential developers to expand their operations into the segment of commercial real estate. The subject is presented both in terms of quantity (the number of entrances, dynamics) and in the context of motivation (the reasons for diversification of the commercial segment). The aim of this article is to verify the hypothesis concerning the domination of financial and profitability motivations (marketwise) in this process. The research conducted on a sample of 118 annual reports (for the years 2010–2015), published by listed companies of the WIG-DEVELOPERS segment, became the basis for the formulation of the conclusions.
Citation rules
Licence
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.