The world economic crisis caused a number of restrictions and impediments in polish-french economic relations, as manifested by the introduction of quota policies. Their negative, for the polish economy, consequences resulted in the need to look for new markets. The authorities in Warsaw therefore turned their sights toward the French colonies, especially those located in North Africa. Taking the risk of entering unfamiliar ground required a great deal of commitment and experience on the part not only of the decision-making centers, but above all of the companies interested in expansion, after all, the colonial markets were a rather challenging and unfamiliar terrain. Algeria, Morocco, Tunisia were mainly agricultural countries. For polish state, the colonial markets posed quite a challenge on various levels, including: transportation, product promotion, cooperation between companies. The Polish State, despite the functioning of a network of honorary consulates in Algiers, Casablanca, Tunis, which were supposed to watch over and take care of the aspect of economic animation, was not properly prepared to undertake efforts and endeavors to develop the export of its own products and goods.
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